Dinner gone in 30 seconds
The bowl is empty, and now the staring begins.
Fren Shaped · Dog enrichment toys
Bored dog?Give them a job.
Snuffle mats and lick mats that turn mealtime, bath time and quiet time into something to do. Start with the Boredom Bundle: a snuffle mat and two lick mats for $39.99.
- 3 toys in one bundle
- 30-day replace or refund
- Tracked delivery
Snuffle mats and lick mats are recommended by:
General guidance on this type of toy, not an endorsement of our products. Logos belong to their owners.
Sound familiar?
A bored dog finds its own entertainment.
Dogs are built to sniff, search and work for their food. A bowl and a nap give them none of that, so the energy has to go somewhere.
The chewed-up everything
Shoes, cushions, table legs. Anything within reach is fair game.
The 5pm zoomies
All that saved-up energy turns the living room into a racetrack.
Bath-time wrestling
Soaking wet, squirming, and not one bit impressed.
Give them a job instead.
Sniffing and licking come naturally to dogs. Our toys give them a place to do both, while you stay close and supervise.
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Get everything together in the Boredom Bundle and save, or pick up a toy on its own.
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The Boredom Bundle: Snuffle Mat + 2 Lick Mats
$39.99
All three toys, one order. The best place to start.
Get the bundle
Sniff Flower Snuffle Mat
$29.99
For mealtime: turns a bowl of kibble into a sniffing game.
View 2-Pack saves $5.99
Lick & Stick Suction Lick Mat for Dogs
From $12.99
For bath time, nail trims and quiet time. Sticks to smooth surfaces.
View
How it works
Three steps. No batteries.
- 1
Load it
Scatter kibble or treats into the snuffle mat. Spread a dog-safe topping on the lick mat.
- 2
Set it down
Lay the snuffle mat on the floor. Press the lick mat onto a smooth, flat surface like glass, a shower wall or a countertop.
- 3
Supervise and enjoy
Stay nearby while your dog sniffs and licks, and put the toys away when they are done.
Straight talk
What these are, and what they are not.
- They are enrichment toys for sniffing and licking.
- They are not chew toys. Take them away if your dog starts chewing or swallowing pieces.
- The lick mat sticks best to smooth, flat surfaces and may not hold on textured tile or vinyl.
- Toppings need to be dog-safe. Many sugar-free peanut butters contain xylitol, which is toxic to dogs.
Good to know
Questions, answered
Will my dog actually use it?
Sniffing and licking come naturally to dogs, so there is nothing to teach. Start with an easy scatter of kibble or a thin smear of a topping your dog already loves, and make it harder as they get the idea. We cannot promise every dog will love it, so if something is wrong with your order, message us within 30 days.
Is it safe?
They are made for sniffing and licking, and they are safest used the way they are meant to be: with you nearby. They are not chew toys, so take them away if your dog starts chewing or swallowing pieces, and only use toppings that are safe for dogs.
Will it survive a heavy chewer?
No, and we would rather say so up front. These are enrichment toys, not chew toys. If your dog tears up soft toys, a lick mat on the wall under supervision is the better fit, and the snuffle mat is best kept for supervised mealtimes.
Which toy should I start with?
Want both? The Boredom Bundle gives you a snuffle mat and two lick mats for less than buying them separately. Mostly worried about mealtimes? Start with the snuffle mat. Bath time or nail trims? Start with the lick mat.
Do I need to supervise my dog?
Yes, every time. These are enrichment toys, not chew toys. Stay nearby, and take them away if your dog starts chewing or swallowing pieces.
Will the lick mat stick to any surface?
It sticks best to smooth, flat surfaces like glass, shower walls and countertops. It may not hold on textured tile or vinyl, so test it before you load it.
What can I put on the lick mat?
Use toppings that are safe for dogs. Check labels carefully: many sugar-free peanut butters contain xylitol, which is toxic to dogs. If you are unsure, ask your vet.
What do I put in the snuffle mat?
Kibble or small treats scattered into the fleece petals, pockets and flaps. Start with an easy scatter and make it harder as your dog gets the idea.
How long does delivery take?
Orders usually arrive in 10 to 20 business days, and you will get a tracking email as soon as your order ships. More on our shipping page.
What if something is wrong with my order?
Message us within 30 days of delivery with your order number and a photo, and we will replace it or refund you. Details on our returns page.
Every dog deservesa good sniff.
Start with the Boredom Bundle: a snuffle mat and two lick mats for $39.99. Not right? Message us and we will make it right.
Get the Boredom Bundle · $39.99